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Paul Masterman

Paul Masterman is a director of Kervadio Ltd., an independent company that provides advice and support to local councils and other public sector bodies on communicating effectively.

Paul is the former Head of Communications at Shropshire County Council, where he was part of a leadership team that took the council to be one of the best performing in its sector.

He has won awards for his communications work and has worked on everything from magazines to podcasts for a range of organisations from Boots plc to the Home Office.

He writes and speaks regularly on local government communications and recruitment issues.

Paul and Kervadio Limited can be contacted at paul.masterman@blueyonder.co.uk

Are they having a larf?

After months of uncertainty and bitter in-fighting, after acres of news coverage and extensive public consultation, surely we are clear now about the future of unitary councils in
England?
Are we hell!
The Government announced yesterday that “nine new unitary councils would be set up by May 2009”.
Well, it wrote to several councils to say that Secretary of […]

July 26th, 2007 by Paul Masterman

Leader of the pack

Motorcycle fiend Hazel Blears has roared her way into the top local government job in Government and will soon be taking her oily rag to councils up and down the country.
Government ministers have always enjoyed tinkering with the local government engine, adding or taking away a grommet here and there in the hope that the […]

July 3rd, 2007 by Paul Masterman

Mind your language

No-one would argue with the view that the relationship between the individual and the state has to be re-thought.
We have all seen the signs of that relationship in crisis: Fewer people than ever are turning out for local elections. In surveys politicians are consistently the least trusted of professionals.  Councillors are older and whiter than […]

June 8th, 2007 by Paul Masterman

Hands off, Mr Brown!

Our new Prime Minster Gordon Brown should have been in Birmingham last week to chew the fat with around 200 of local government’s top communicators.
Councils are waiting expectantly to see what Gordon‘s coronation means to the future of local councils in this country.  And he and his government were much in the minds of delegates […]

May 28th, 2007 by Paul Masterman

Love Council

Figures show that local residents - yes that’s you and me - have fallen out of love with local government, assuming we were ever that besotted in the first place.

Surveys show that barely half of us can bring ourselves to admit we are satisfied with the way our local council is running things, a figure […]

May 18th, 2007 by Paul Masterman